BRISBANE, 30 January, 2023 – Monochrome Asset Management (MAM) is proud to announce that the firm is migrating to its new website domain at www.monochrome.au (.AU) from the previous www.monochrome.co (.CO) domain.
The new website has been designed with a simple and intuitive navigation in mind, making it easy for clients to access the information they need and better understand the firm’s offerings and services. You can find information about MAM’s digital asset investment solutions on the new website.
What is a .AU domain
Similar to .COM.AU, a website domain ending in .AU signifies that the eligible person or business has a connection to Australia, which is where MAM was founded and operates in. The .au domain was introduced by the .au Domain Administration (auDA) in March 2022. For more information, please refer to auDA’s website here.
Why the change from .CO to .AU
Having worked with ASIC and our responsible entity (RE) partner, in August 2022, MAM became one of the first Australian asset managers to be authorised under an Australian financial services licence (AFSL) to offer retail investors fully regulated and direct insured exposure to crypto-assets, such as bitcoin and ether.
The firm has chosen to use this as an opportunity to elevate its website domain to more accurately reflect the market focus of the firm - as Australia’s leading provider of regulated crypto-asset investment solutions.
When the domain migration will be completed
The domain migration will take place on 30 January 2023. There will be no service interruption expected as part of the exercise.
What will happen to the .CO domain
The .CO domain will serve as the landing page for Monochrome Corporation - the parent entity of MAM.
If you have any questions, please contact our team at firstname.lastname@example.org.
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